Eyes on the Road

Eyes on the Road

I used to be a professional water skier. When skiing in a lineup, it is important to keep looking straight ahead to keep clean lines and avoid running into someone else. Have you ever driven with someone who turns their head to talk WHILE driving? It can be scary! I...
Can’t Fake Trust

Can’t Fake Trust

Technology can be tricky.When it works, you can build trust with your list faster than anyone on the market. And more trust means a huge boost in clients- and your revenue.But when it doesn’t work… well, you know how that goes. It’s not...
Refunds, Cancellations, and Drama

Refunds, Cancellations, and Drama

A business without a refund policy in place… isn’t a real business- it’s a hobby. On this episode of Serious Business, Suzanne and Melonie dive in deep on the importance of contracts and keeping your word. Business owners can’t shy away from putting clauses, refund...